Open source interactive television in Italy (and Europe too)

Speaker(s) : Andrea Venturi

  • Language : English
  • Nature : Conference
  • Date : Wednesday 11 July 2012
  • Schedule : 11h30
  • Duration : 30 minutes
  • Place : Uni Mail S160
Target audience : Professionals


This presentation will cover the experience made in Italy about red button services for interactive tv italian Standard (MHP based on Java). Since 2004 Avalpa has developed an open source Datacast server for DSMCC the standard for interactive digital tv in Italy (but also at the base of MHEG the UK standard and HbbTV the new entrant in France and Germany). With regard to MHP application, some building bricks have been release, like a generic information browser called Wizard for the new graphical teletext. The basic idea was that all partied involved in interactive tv, should better share the basics to focus resources and investment in content then in technology to create quickly a critical mass of services for selling the concept to citizens. Now it’s time to continue spreading the voice. TV becomes, in economic downturns like now, the only rest and entertainment medium for the masses. One should create open and share the technologies to give room to more (smart) content.


Andrea Venturi was born in 1966 in Italy. In 1993 he received a Masters degree in electronic engineering from the University of Bologna.

In early 2008, he and Lorenzo Pallara founded a start-up focused on digital television solutions for broadcaster, hospitality and public administration: Avalpa. Within the company, Andrea plays many roles in Avalpa including marketing, commercial and administrative aspects.

Andrea has been involved in the development of interactive digital television services in Italy since the beginning of 2003, when he was working for his previous employer, Cineca, where he got acquainted to the open source strategy model and the experimental T-islessia project, an interactive TV game for school children suffering from dyslexia. Since then, he has always pushed for an open and collaborative community and so he’s still developing an open source approach for the Avalpa core products: OpenCaster the MPEG server and Jet the Java middleware for set-top boxes.